Legal

Privacy.

How your information is collected, used, and protected.

1. Introduction

This Privacy Policy explains how 5D Academy LLC, doing business as High Frequency Living with Mari (“we,” “us,” “our”), collects, uses, shares, and protects personal information when you visit our websites — including hflwithmari.com, your5dfactor.com, and related domains — or when you purchase services, subscribe to our list, or otherwise interact with us.

We are based in California, United States. This policy is intended to comply with the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), as well as applicable U.S. federal law.

2. Information We Collect

We collect the following categories of personal information, depending on how you interact with us:

Information You Provide Directly

Identifiers: name, email address, phone number, mailing address
Payment information: billing address and payment card details (processed by our payment provider, Stripe — we do not store full card numbers on our systems)
Communications: messages you send us, application and intake forms, program-related preferences, and any voluntary information shared during sessions or applications
Account credentials: if you create an account, your username and password

Information Collected Automatically

Device & usage data: IP address, browser type, operating system, referring URL, pages viewed, and time spent on our sites
Cookies & similar technologies: we use cookies and similar tracking technologies for site functionality, analytics, and (where applicable) marketing. You can control cookies via your browser settings.

Information From Third Parties

Email service provider (Kit / formerly ConvertKit) for newsletter subscriptions and broadcast tracking
Payment processor (Stripe) for transaction details
Analytics providers (such as Google Analytics or similar) for aggregated site usage data
Website hosting and form platforms (such as Netlify) for form submissions, and scheduling platforms for application and intake forms

3. How We Use Your Information

We use your information to:

Provide the services you have purchased or requested, including programs, retreats, readings, coaching, and digital content
Process payments and prevent fraud
Communicate with you about your account, enrollments, and customer service inquiries
Send newsletters, marketing emails, and event invitations (you may opt out at any time)
Improve our websites, content, and offerings
Comply with legal obligations and protect our rights

4. How We Share Your Information

We do not sell your personal information in the traditional sense of the word. We share information only as follows:

Service providers: payment processors, email platforms, hosting providers, scheduling and intake form tools, and analytics services, who use the information only to perform services on our behalf
Legal compliance: when required by law, court order, or government request, or to protect our legal rights
Business transfers: in the event of a merger, sale, or restructuring, your information may transfer to the successor entity, subject to this Privacy Policy

We do not share your information with third parties for their own independent marketing purposes.

5. Your California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have the following rights under the CCPA and CPRA:

Right to know: what categories of personal information we collect, how we use it, and with whom we share it
Right to access: a copy of the specific personal information we hold about you
Right to correct: inaccurate personal information
Right to delete: your personal information, subject to legal exceptions
Right to opt out of “sale” or “sharing”: as those terms are defined under California law (we do not currently sell or share personal information for cross-context behavioral advertising; if this changes, you will be notified and given the right to opt out)
Right to limit use of sensitive personal information: as defined under California law
Right to non-discrimination: we will not deny services, charge different prices, or provide a different level of service if you exercise any of these rights

To exercise any of these rights, email support@hflwithmari.com with the subject line “California Privacy Request.” We will verify your identity before processing the request and will respond within 45 days as required by law.

6. Cookies & Tracking Technologies

Our sites use cookies and similar technologies to remember your preferences, analyze site usage, and (where applicable) deliver relevant content. You can disable cookies through your browser settings, though doing so may affect site functionality. We respect Global Privacy Control (GPC) signals as a valid opt-out request from California residents.

7. Data Retention

We retain your personal information only as long as necessary for the purposes described in this policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. Payment records are retained for the period required by applicable tax and accounting law.

8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security.

9. Children’s Privacy

Our services are intended for adults over the age of 18. We do not knowingly collect personal information from children under 16. If we learn that we have collected such information, we will delete it promptly. Parents or guardians who believe their child has provided us with information may contact us at support@hflwithmari.com.

10. Third-Party Links

Our sites may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review the privacy policies of any third-party services you use.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the bottom of this page. Material changes will be communicated by email or via a prominent notice on our sites. Continued use of our services after changes constitutes acceptance of the updated policy.

12. Contact Us

For any questions, requests, or concerns about this Privacy Policy or about how your information is handled, please contact:

5D Academy LLC
High Frequency Living with Mari
Email: support@hflwithmari.com